Monday, February 02, 2009

Atrocious Marketing Stunt of the Month (So Far)


Are there no limits to cheap exploitation in this country?

Here's a Reuters story about two popular new video games, both of which exploit the brilliantly heroic emergency landing of US Airways Flight 1549 in the Hudson River last month.

In "Hero on the Hudson" players try to land a nosediving plane safely on the river. If you fail to land the plane correctly, it "sinks with burbling sounds," Reuters says.

In the other game, "Double Bird Strike," the goal is to evade flocks of birds -- a suspected cause of the US Airways jet's crash on Jan. 15.

According to Reuters, both free online games were created by MTV Networks, a division of Viacom.

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